The Rolls-Royce Phantom is a saloon automobile made in the United Kingdom by Rolls-Royce Motor Cars, a BMW subsidiary. It was launched in 2003 and is the first model introduced during the BMW era. The Rolls-Royce Phantom Drophead Coupé, and the Rolls-Royce Phantom Coupé, are both based on the 2003 Phantom. It also won the Top Gear Car of the Year Award for 2003. It now serves as its flagship model.Here are some unique features of the Rolls Royce:
- Customers can choose from 44,000 paint colours, and specify any leather colour.
- The vehicle's unique instrument panel has no tachometer. Instead it has a power reserve dial that indicates how much of the engine's power is not being used and available to the driver.
- The rear doors are rear-hinged, a style commonly referred to as suicide doors, but called 'coach doors' by Rolls-Royce. Because of the rear-seating position in relation to the rear inner-door handles, buttons are mounted on both C-pillars which operate hydraulic motors in order to close the rear doors. An electronic lock prevents the doors from being accidentally opened when moving.
- The car will automatically brake to a walking speed if a coach door remains open when driving off.
- When front or rear doors are opened, umbrella compartments built into the rear doors are accessible. The factory supplied umbrellas are Teflon coated so they, and the compartment they are stored, dry out faster.
- The traditional Spirit of Ecstasy ornament has an automatic electronic retraction mechanism to prevent theft and protect pedestrians in the event of an accident. It may also be retracted by the driver at the touch of a button, or when the alarm is armed. The ornament base contains a sensor that detects movement, and will retract it if someone tampers with it.
- The 'RR' logos on each of the wheel hubs are independent bezels in order to always remain upright while the wheel is rotating.
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